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Privacy Policy

Personal Data

In this Personal Data Protection Policy, “Personal Data” refers to any data, whether true or not, about an individual who can be identified (a) from that data; or (b) from that data and other information to which we have or are likely to have access, including data in our records as may be updated from time to time.

Examples of such Personal Data you may provide to us include your name, telephone numbers, mailing address, email address, network data and any other information relating to any individuals which you have provided us in any forms you may have submitted to us, or via other forms of interaction with you.

Collection of Personal Data

Wild Ferns collects Personal Data, either directly from you or from your authorised representatives (i.e. persons whom you have authorised, persons who have been validly identified as being you or your authorised representative pursuant to our then-current security procedures), from third parties, or from publicly available sources or through our website in the following ways:

  • when you submit a form for registering as a customer on our website or any other forms relating to any of our Products and Service.
  • when you interact with our customer service team, for example, via telephone calls, letters, face-to-face meetings and emails
  • when you use some of our services, for example, websites and apps including establishing any online accounts with us
  • when you request that we contact you, be included in an email or other mailing list
  • when you respond to our promotions, initiatives or to any request for additional Personal Data
  • when you are contacted by, and respond to, our marketing representatives and customer service team
  • when we receive references from business partners and third parties, for example, where you have been referred by them
  • when you submit your Personal Data to us for any other reasons.
  • When you browse our website, you generally do so anonymously but please see paragraph 7 below on cookies

     

    Please ensure that all Personal Data submitted to us is complete, accurate, true and correct. Failure on your part to do so may result in our inability to provide you with the Products and Services you have requested.

    Purposes for the Collection, Use and Disclosure of Personal Data

    Wild Ferns collects, may use and disclose your Personal Data for the following purposes:

  • responding to your queries and requests;
  • managing the administrative and business operations
  • matching any Personal Data held which relates to you for any of the purposes listed herein;
  • resolving complaints and handling requests and enquiries;
  • preventing, detecting and investigating crime and analyzing and managing commercial risks;
  • providing media announcements and responses;
  • monitoring customer interactions for quality assurance, employee training and performance evaluation and identity verification purposes;
  • organising promotional events;
  • legal purposes (including but not limited to obtaining legal advice and dispute resolution);
  • conducting investigations relating to disputes, billing or fraud;
  • meeting or complying with any applicable rules, laws, regulations, codes of practice or guidelines issued by any legal or regulatory bodies which are binding on Wild Ferns (including but not limited to responding to regulatory complaints, disclosing to regulatory bodies and conducting audit checks, due diligence and investigations); and
  • purposes which are reasonably related to the aforesaid.
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    Where permitted under the Act:

    Wild Ferns may also collect, use and disclose your Personal Data for the following “Additional Purposes”:

  • analytics and tracking,
  • onducting market research and surveys to enable us to understand and determine customer location, preferences and demographics
  • providing additional Products and Services and benefits to you, including promotions, loyalty and reward programmesmatching Personal Data with other data collected for other purposes and from other sources (including third parties) in connection with the provision, marketing or offering of Products and
  • leads generation and management for marketing Products and Services;
  • administering contests, competitions and marketing campaigns, and personalising your experience
  • communicating to you advertisements involving details of our Products and Services, special offers and rewards, either to our customers generally, or which we have identified may be of interest to you (including but not limited to upselling, cross selling and online marketing);
  • organising promotional events and corporate social responsibility projects; and
  • purposes which are reasonably related to the aforesaid. 
  • In addition, where permitted under the Act and subject to the provisions of any applicable law, your Personal Data may be disclosed to the vendors or other third party service providers in connection with promotions and services offered by Wild Ferns.

    • Wild Ferns may also collect, use and disclose your Personal Data for the following “Preferred Partners Additional Purposes”:
    • conducting market research and surveys to enable us to understand and determine customer location, preferences and demographics to develop special offers and marketing programmes with our preferred partners;
    • matching Personal Data with other data collected for other purposes and from other sources (including third parties) in connection with the provision, marketing or offering of products and services (including promotions, loyalty and reward programmes) by our preferred partners;
    • leads generation and management for marketing the products and services offered by our preferred partners;
    • administering contests, competitions and marketing campaigns in connection with the products and services offered by our preferred partners;
    • communicating to you advertisements involving details of the products, services, special offers and rewards offered by our preferred partners, either to our customers generally, (including but not limited to upselling, cross selling and online marketing); and
    • purposes which are reasonably related to the aforesaid. 

    Should you wish to withdraw your consent for us to send you sales, marketing or promotional information via a specific mode, please inform us as follows:

    • to withdraw consent from promotional emails: please click on the Unsubscribe link in the promotional emails;

    Please be aware that once we receive confirmation that you wish to withdraw your consent for marketing or promotional materials/communication, it may take up to thirty (30) days for your withdrawal to be reflected in our systems. Therefore, you may still receive marketing or promotional materials/communication during this period of time. Please note that even if you withdraw your consent for the receipt of marketing or promotional materials through a specific mode, we may still contact you for other purposes in relation to the Products and Services that you hold or have subscribed to .

    Disclosure of Personal Data

    Wild Ferns will take reasonable steps to protect your Personal Data against unauthorised disclosure. Subject to the provisions of any applicable law, your Personal Data may be disclosed, for the purposes listed above (where applicable),

    Use of Cookies

    A cookie is a small piece of information that is placed on your computer when you visit certain websites. Most websites like ours use cookies to enhance your online experience.

    Wild Ferns uses cookies on its websites for the following purposes:

    1. enabling certain features and functions on our websites, eg. remembering your user-id, browsing and other service preferences
      • building up a profile of how you and other users use the website
      • improving the efficiency of our website
      • administering services to you and to advertisers; and
      • establishing usage statistics

    Most internet browsers provide you the option of turning off the processing of cookies (please see the “help” section of your browser), but this may result in the loss of functionality, restrict your use of the website and/or delay or affect the way in which it operates.

    Google Analytics

    Wild Ferns uses features of Google Analytics, please see this linkhttp://www.google.com/policies/privacy/partners/ for how your data is collected andhttps://tools.google.com/dlpage/gaoptout for how to opt-out of any Google Analytics tracking.

    As part of the above, Wild Ferns may use Google Analytics features based on Display Advertising, including but not restricted to the following: Remarketing, Google Display Network Impression Reporting, DoubleClick Campaign Manager Integration, and Google Analytics Demographics and Interest Reporting. Using the Google Ads Settings (https://www.google.com/settings/ads), you can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads.

    Wild Ferns also uses Remarketing with Google Analytics to advertise online; third-party vendors, including Google, may show Wild Ferns ads on sites across the Internet. Wild Ferns and third-party vendors, including Google, use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick cookie) together to inform, optimize, and serve ads based on visitors’ past visits to Wild Ferns, as well as report how ad impressions, other uses of ad services, and interactions with these ad impressions and ad services are related to visits to Wild Ferns.

    When you log on to the Wild Ferns website, Wild Ferns  with the help of Google Analytics may use your browsing behaviour to connect it with any other data that has previously been provided by you, in accordance with this Personal Data Protection Policy.

    Contacting Us

    For any questions relating to your Personal Data or about our Privacy Policy, you may contact us at sales@a-onetraders.com.

    Governing Law

    This Personal Data Protection Policy and your use of this website shall be governed in all respects by the laws of Singapore.

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